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Visitor ID badge at Cannes Festival

  • MARKET:  Event management
  • APPLICATIONS:  Identification and access control
  • CHALLENGES:  Streamline and optimize management of visitors
  • THE EVOLIS SOLUTIONS:  Pebble and Quantum
 

Identification badges: essential for an event like Cannes Festival

Identification badges: essential for an event like Cannes Festival

" In Cannes, wearing a badge is a must: anytime, anywhere. It is the magic door opener to the largest film event in the world ", explains David Capaldi, Accreditation Manager for the "Marché du Film", the international film fair held along with the Festival.

This badge grants, or denies, access to the Film Festival and to the film fair.

 The first challenge facing the organizers is to deliver 40,000 badges onsite, and within a short timeframe (75% of these badges are delivered during the first 4 days).
 " Despite all the accreditation requests that we receive, we accept no more than 35,000 applications after reviewing each profile in detail ", says David Capaldi.
 

 

Flexibility, productivity & throughput thanks to Evolis Pebble & Quantum

40 000 photo ID badges issued on the spot

 

This process is due to the security factor that actually turns out to be another challenge.

" Our role is to provide the best access to professionals in the movie industry. This is why badges are issued across the registration counter to avoid any likely loss or theft when sent by mail. Some do try to get in at any cost, so we must remain constantly vigilant ", elaborates David Capaldi.
Flexibility, productivity & throughput thanks to Evolis Pebble & Quantum
 " Printing a picture on the badge makes it possible to avoid forgery or lending of the badge. And this is a critical issue since we print only one badge per person ."
 Within the first 4 days, 5 to 10,000 badges are issued each day in the lobby!
 

 

Access Control & Badge personalization: 100 types of Cards!

 

Access Control & Badge personalization: 100 types of Cards!

The third challenge for the managers of the Festival is that there are 100 different types of cards:

  •  Different profiles
  •  Differents levels of access authorizations (access restricted to selected sites or screenings).

These variations are conspicuous on the badge, with differentiated colors and backgrounds: "Each badge has specific characteristics for accesses and ticketing", explains David Capaldi.

" Security agents and welcoming staff must be able, at a glance, to grant or deny access to the area they monitor. The badge, therefore, needs to be legible and should be of perfect printing quality. "

 

Evolis Pebble  and Evolis Quantum  were the ideal card printers to reach the Cannes Festival goals.

 

"During the Festival, a failure is not acceptable", Wahib Bendib, President Tech-Event

Interview of Wahib Bendib President Tech-Event

In the interview, Wahib Bendib President Tech-Event, explains its satisfaction about Evolis Card Printer.

 What is Tech-Event's core business? What were the key reasons for selecting Evolis? What are your projects regarding the delivery of badges in Cannes?
Click here to read the interview and access to the complete success story
 

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Cannes: a ticket to the world of cinema Cannes: a ticket to the world of cinema (1.83 MB)